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The TreeHugger Green Index
Written by Ben Hall   
Wednesday, 12 December 2007
green indexWay back in February, TreeHugger gave us a sneak peek at the beta version a green index, which they said would track how often certain key green phrases crop up in the media.


“It works a bit like a stock market index, except that instead of tracking stocks, it tracks mentions of certain key green phrases in the media. It's a way to gauge how much mindshare certain concepts have and see if they are gaining or losing ground compared to last week.”


Well, the final version is here…and there doesn’t seem to be many changes from the beta version. In fact, even the text on the page, is just the “sneak peek” text reworked. Did TreeHugger just give up on this?


I really liked the idea, and think it could be quite a useful tool with a few extra options; the main being the ability to change the terms it tracks. TreeHugger suggests this is possible, but offers no help on how to go about it. I think I’ll write to them to check what’s going on, as like I say, I think this could be a great tool to watch how green issues are developing in the media, and to see the rise (or fall) of new issues like green computing and green IT.



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Comments

Listed Green

Friday, 14 December 2007

Listed Green has noticed an increase of realtors green washing themselves, trying to ride the "green wave" and drive more traffic to their websites and typical properties.

Sad but true.

http://www.ListedGreen.com

Chloe

Tuesday, 24 June 2008

Check out www.daughterearth.net

They sell eco friendly clothing to raise money for endangered species.

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